Sella Dream

By David LaChapelle

Tod's appoints David LaChapelle to express the world of saddlery with a Pop touch.

The Tod’s Sella bag is the object of desire, the horses represent a recurring dream and the intensity of the colors enlightens the stories of pure modernity.

Images conceived like a theater scenery: full of color and of surreal imagination, out of proportion in order to better focus on reality.

Through the details of the pictures appears the set of a contemporary and sensual elegance.

The Sella Dream: Leather goods in an author's dream
Handiwork and "hand-made" quality translate into visions
The object of desire kindles the lights of stories.
Surreal author's journey: a narrative of leather goods with a pop flavour